17–19 avenue montaigne

8e arrondissement
Interior view of Valentino
© Philip Vile

Situated between the celebrated Théâtre des Champs-Élysées and Hôtel Plaza Athénée, this seven-storey property sits in an unparalleled location on avenue Montaigne.

A Parisian architecture firm has been selected to undertake feasibility studies to determine the best way to improve the appearance, layout and massing of this asset. The studies suggest that the massing can be increased by around 20%, through adding first-class office floor space whilst the retail accommodation can be greatly enhanced to provide a stunning flagship store for super-luxury retailers.